Xcite Blog

AdWords Optimization Effort

Challenge: We had a client that we had done some consulting for and had a good relationship with.  He had his automotive repair website built with a company that was also doing search engine optimization (SEO) and managing his pay… Read more »

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Facebook Customization and Contest Creation

Challenge:   We were working with a franchise of Floor Coverings International on their Paid Search campaigns.  In one of our monthly meetings with them, they asked if we had any advice for them to make their Facebook endeavors become… Read more »

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Social Media – A Shot In Your SEO Arm

June 8, 2010 – Twitter attracts 190 million visitors per month generating over 65 million tweets July 21, 2010 – Facebook officially hits 500 million users October 22, 2010 – FourSquare tops the 4 million user mark.  They hit 1… Read more »

Finding Your Niche

Very few individuals have the luxury of being the only professional in their marketplace offering their particular service. Competition is constantly at our heels, hoping to catapult one step ahead of us. For this reason, we must continually strive to… Read more »