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SEO – What is it, and why does your business need it?

What is SEO? SEO (search engine optimization) is a marketing strategy used to boost the visibility of your website through organic search. When your website ranks high in the search results, your business is more likely to be discovered by… Read more »
How Xcite Helps Clients Compete and Win Against Larger Competitors

You are ready to compete and win against larger competitors? In this case study, we are focusing on a client of ours that is a small and family-oriented veterinary clinic located in Colorado Springs. They approached us intending to hire… Read more »
What You Need to Know About Web Accessibility

What is Web Accessibility? Web accessibility is the inclusive practice of ensuring no barriers prevent interaction with or access to websites by people with physical and situational disabilities. When sites are correctly designed, developed, and edited, more users have equal… Read more »

Xcite Blog

Building A High Performance Culture For Your Company

I had a great last three days of client consulting with members of our team. The results of our efforts got me thinking about how does a company recreate their successes and build a high performance culture throughout their organization. … Read more »

Finding Your Niche

Very few individuals have the luxury of being the only professional in their marketplace offering their particular service. Competition is constantly at our heels, hoping to catapult one step ahead of us. For this reason, we must continually strive to… Read more »

10 Questions You Should Ask Before Hiring Your Internet Marketing Firm

Hiring a search agency is a big decision, there’s no doubt about that. It could impact the very success or failure of your company and career. You need to find an agency you can trust to make the right… Read more »