Tag: Search Engine Marketing

Search Impression Share

Why Should You Care About Impression Share?

Digital advertising is increasing every year. Your impression share tells you how well your ad is performing compared to its total potential audience, and boosting it can help increase engagement as well as profit. In order to maximize your efforts,… Read more »

AdWords Optimization Effort

Challenge: We had a client that we had done some consulting for and had a good relationship with.  He had his automotive repair website built with a company that was also doing search engine optimization (SEO) and managing his pay… Read more »