Tag: Social Media Marketing

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Facebook Audiences, Part 3 of 3 (Lookalike Audiences)

***This week’s Xcite Blog is a miniseries discussing Audience Targeting in Facebook. Be sure to refer back to the first 2 parts of the series that were released on Monday and Wednesday!*** Have you ever wondered what makes Facebook Audiences… Read more »

Facebook Custom Audiences

Facebook Audiences, Part 2 of 3 (Custom Audiences)

***This week’s Xcite Blog is a miniseries discussing Audience Targeting in Facebook. Be sure to refer back to the Part 1 of the series that was released on Monday, as well as Part 3 on Friday!*** Have you ever wondered… Read more »

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Facebook Audiences, Part 1 of 3 (Core And Saved Audiences)

***This week’s Xcite Blog is a miniseries discussing Audience Targeting in Facebook. Be sure to check back in on Wednesday and Friday for Parts 2 and 3!*** Have you ever wondered what makes Facebook Audiences different? Never before have people… Read more »

Social Media’s Role in your Digital Strategy

It’s no secret that “word of mouth” has always been considered one of the most powerful forms of marketing for a business.   Social media today is the ultimate word-of-mouth marketing.  Getting people to connect with you online in the… Read more »

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Facebook Customization and Contest Creation

Challenge:   We were working with a franchise of Floor Coverings International on their Paid Search campaigns.  In one of our monthly meetings with them, they asked if we had any advice for them to make their Facebook endeavors become… Read more »